It’s another new year! What better time to upgrade your technology knowledge? Taking a tech class at the Bayer Center is an affordable way to sharpen your skills in a user-friendly, comfortable environment!
To register for any of these classes:
Secrets to Success in Digital Marketing
Wednesday, March 19 from 9 a.m. – noon
If going digital sounds daunting to you, it should. In today’s ever-evolving landscape of digital marketing, it’s critical that managers use a sound strategy to guide decisions. A one-size-fits-all approach won’t work in social and electronic media, where success is centered on selecting the most appropriate channels that resonate with customers and accurately representing your brand. How can nonprofit marketers navigate through this maze – and cut through the buzz and the noise – to find what really works for their organizations? In this seminar, we’ll explore the benefits of digital marketing, and will dive deep into how you can identify relevant goals, define and re-examine existing digital marketing efforts, learn from best practices in industry, and evaluate meaningful results to ensure the most effective outcomes for your organization.
Instructor: Kristi DePaul, Robert Morris University
Fee: $65 ($55 if paid online)
FUNdamentals of Project Management
Wednesday, March 26 from 9 a.m. – 4 p.m.
If you’re new to project management, this is the class for you! We’ll spend the morning learning the basics of project management, including project planning steps, developing project objectives and managing a project team. In the afternoon, we’ll apply and practice this knowledge using the free, open-source project management tool Asana.com.
Instructor: Cindy Leonard, Bayer Center
Fee: $125 ($115 if paid online) and includes lunch