Bethesda, MD and Wexford, PA — November 5, 2015 — Nonprofit software industry leaders DonorPro and Salsa Labs (Salsa) have joined forces to create a unique, truly integrated online communications, fundraising, advocacy and donor management platform designed to radically advance supporter engagement.
Nonprofit organizations must distinguish themselves and their missions in new ways in order to engage and rapidly grow their supporter bases. Yet disparate, dated technologies, siloed processes and inability to take advantage of social and mobile continue to stand in the way. A primary goal of the Salsa – DonorPro combination is to provide a seamlessly integrated constituent engagement software suite enabling sophisticated engagement strategies with an intuitive user experience. Through this combination, nonprofit professionals will dramatically accelerate growth of their supporter base, raise more money and amplify their advocacy voices.
“The world of constituent engagement has changed dramatically and as a result, potential supporters are experiencing information overload,” said Scott Stouffer, chief executive officer, Salsa. “The nonprofits that will thrive amidst this communication anarchy are those who execute sophisticated multi-channel engagement strategies and deploy precisely relevant, and optimized messaging techniques.”